Krista is a Berlin-based art director and strategic designer who helps companies solve business challenges and connect with their desired audiences through concepts and visual storytelling. She has worked on creating branding strategies, brand transformations, created concepts and art directed omnichannel campaigns.
Her aspiration is to help brands to be authentic and find their unique signifying core through design and visual storytelling. For her, design is not merely styling something beautiful, but creating products and experiences that fit the purpose, context and are meaningful for its user.
If you have a project that needs a creative with a strategic mindset and holistic approach to design, get in touch.
Art direction
Branding
Creative direction
Graphic design
Packaging design
Print & digital
Visual identity
Editorial design
Web design
Marimekko
Amazon
Smart automotive
Olvi
Kesko
Minna Parikka
Tauko Design
Osuuspankki
Apetit
EDUCATION
International Design Business Management, Aalto University, HELSINKI
Gesellschafts und Wirtschafts Kommunikation, Universität der Künste, BERLIN
Visual communication, University of Lapland, ROVANIEMI